“Keep It Wild: Celebrating Serenbe’s Natural Beauty Through Art and Fashion”

In the heart of Serenbe, where nature and community intertwine, a unique collaboration has been flourishing. Keep It Wild, a yearly sweatshirt design project, brings together the artistic vision of Pamela Kuehl and the community spirit of Hamlin. This initiative celebrates the beautiful, rural, and biophilic nature of our beloved Serenbe.

A Collaboration Born from Stillness

Keep It Wild was conceived during the pandemic, a time when the world seemed to pause. As the usual hustle and bustle quieted, nature appeared to reclaim its wild essence. This period of reflection inspired us to create something that would remind us of the beauty that surrounds us, even in challenging times.

The Artist Behind the Design

Pamela Kuehl, a true generational gem, is the creative force behind our Keep It Wild designs. A graduate of the prestigious Rhode Island School of Design, Pamela has lent her artistic talents to numerous projects throughout her illustrious career. What makes this collaboration extra special is that Pamela is not just an artist we admire from afar – she’s our neighbor and fellow Serenbe resident.

Drawing inspiration directly from her surroundings, Pamela’s nature-inspired graphic art captures the essence of Serenbe. Each design is a love letter to our community, reflecting the wild beauty that we are fortunate to call home.

Celebrating Serenbe Through Fashion

Keep It Wild is more than just a fashion statement – it’s a celebration of our community’s commitment to preserving and appreciating our natural environment. Each sweatshirt serves as a wearable reminder of the wild spaces we cherish and our responsibility to protect them.

As we approach the launch of our third design, we reflect on the success of our previous two editions. Each sweatshirt tells a story of Serenbe – its landscapes, its wildlife, and the harmony between human habitation and nature.

Join the Movement

Whether you’re a long-time Serenbe resident, a visitor enchanted by our community, or a nature enthusiast who resonates with our message, we invite you to be part of the Keep It Wild movement. These limited-edition sweatshirts are more than just comfortable, stylish garments – they’re a statement of values and a celebration of place.

Soon, you’ll be able to purchase Design #3 of our Keep It Wild collection. These sweatshirts will be available both online here and in our store at Serenbe. By wearing Keep It Wild, you’re not just staying cozy – you’re carrying a piece of Serenbe’s wild heart with you.

As we continue this collaboration, we’re excited to see how Pamela’s art will capture new aspects of our ever-changing, always beautiful Serenbe. Here’s to keeping it wild, one sweatshirt at a time!